Local Customer Acquisition Guide for Training Institutions: From Building an Account Matrix to Converting Live Streaming Trial Classes

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Course Overview

This practical course is designed specifically for training institutions, aiming to achieve precise local student recruitment by building a local account matrix and a live-streaming conversion system. The course focuses on guiding students on how to acquire customers with low barriers to entry by selling "trial course packages," and provides complete Quark cloud storage resource support.

Core teaching content

The course breaks down the enrollment process into three core stages: account setup, content creation, and live streaming conversion.

  • 账号基建与合规: 深度解析同城号运作逻辑,指导完成企业号认证,并协助入驻抖店、学浪,开通橱窗与团购功能。
  • Highly efficient content production: 提供可直接复制的短视频模板,通过优化内容标签,快速建立精准的同城流量池。
  • Practical Guide to Live Streaming Conversion: We break down high-conversion sales pitches and data operation strategies, covering a variety of technical solutions including green screen live streaming, mobile live streaming, and in-app advertising.
  • 规模化增长: We provide supporting advertising strategies and team management solutions to ensure the efficient operation of the student recruitment process.

Course Syllabus

培训机构同城获客指南:从账号矩阵搭建至直播体验课转化

资源获取

Download link: Quark Drive - Click to Download

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